Gur Steif is the president of the Digital Business Automation product line for BMC Software, Inc. Under Gur’s leadership, the business has tripled in size.

Previously, Gur was the general manager and vice president for the precursor to Digital Business Automation, the Workload Automation product line, as well as the Performance & Availability business line. During this time, he grew the Workload Automation business at triple the market growth rate while also delivering a double-digit increase in customer satisfaction for Performance & Availability.

In his 25-year career in technology, Gur has held leadership roles in strategy, product management, R&D, sales, marketing and M&A in IT operations management, application management and workload automation.

Gur holds a Master of Business Administration from Tel Aviv University and has more than 25 years of experience in systems management and data center automation.